About Us

Work Truck Solutions was founded to help the commercial truck industry solve one simple problem: how can we help buyers find the trucks they need?

In April 2012, after years of industry research and familiarity with the day-to-day challenges of commercial salespeople, Work Truck Solutions launched a market trial in the Pacific Northwest of their solution for dealers. Dealers tested the solution and provided the feedback needed to create a platform that gives dealerships better insight into their commercial business and help them sell more trucks. In December of 2012, the first dealer went live. Since then, the Work Truck Solutions team has continued to focus on dealerships' needs, building a robust solution that helps commercial dealers connect with their buyers, manage their inventory, and increase their profits.

Headquartered in Northern California, with an office in Troy, Michigan, Work Truck Solutions now serves OEMs, body and accessories manufacturers, body distributors, and of course commercial dealers from all major OEM brands across the United States. The Work Truck Solutions Commercial Vehicle Management (CVM) solution can drive success for anyone in the commercial vehicle business.

Board of Directors

Kathryn Schifferle
Founder and CEO Work Truck Solutions | LinkedIn Profile
Kathryn Schifferle has served as the CEO since founding the company in 2011. Her deep understanding of the commercial truck industry came from her time as Executive Director of the National Ford Truck Club. She continues to build trusted relationships with dealers and stakeholders in the industry. Kathryn previously held key executive roles at Balestra Automotive Marketing and Multi-Image Network, where she was founder/CEO from 1987 to 2006.

Alexei Andreev

Co-founder and Managing Director - AutoTech Ventures | LinkedIn Profile
Working with AutoTech Ventures since 2015, Alexei Andreev has a long track record of investing in hard science startups related to both hardware and software. Previously, he led the Silicon Valley office for Harris & Harris Group, a venture capital firm based in New York City, as their Managing Director. Prior to Harris & Harris, he was at Draper Fisher Jurvetson, contributing to their venture capital investments in advanced manufacturing, quantum computing, and alternative energy.

Jo Ann Corkran

Managing Director - Golden Seeds | LinkedIn Profile
Jo Ann Corkran is the managing director at an investing firm focused on the vibrant opportunities of women-led businesses. Prior to Golden Seeds, Jo Ann had a career on Wall Street spanning over 20 years. She has extensive experience in asset management and securities research, mainly with Credit Suisse and First Boston. Jo Ann holds a BS in Mathematics from NYU and was a Fellow of the Society of Actuaries (Lapsed).

David Thawley

CEO - Derive Systems | LinkedIn Profile
David Thawley has been serving as the CEO of Derive Systems since 2014. He excels at developing effective strategies and leading high-performing teams, a background he established while serving as a Captain in the United States Air Force and while working as a business strategy consultant from Bain and Co. David holds an MBA from the University of Pennsylvania's Wharton School, and a BS from the USAF Academy.

Bernie Brenner

Co-founder - CEO - Rollick Outdoor, Inc. | LinkedIn Profile
Bernie Brenner has spent a majority of his career building innovative companies in the automotive industry. He was the EVP of Business Development and Chief Strategy Officer at TrueCar, Inc., a company he co-founded in 2005 and took public in 2014. Prior to that, he served as the Vice President of Business Development for Carfax. Bernie is the author of the #1 Amazon Business Strategy Best-Seller, The Sumo Advantage.


Kathryn Schifferle

Chief Executive Officer

LinkedIn Profile

Kathryn has served as CEO since founding Work Truck Solutions in 2011. She is dedicated to increasing efficiency and simplicity of the commercial vehicle industry through Work Truck Solutions. Her passion for the commercial vehicle industry began in 2007 when she became the Executive Director for the National Ford Truck Club, and began publishing FordPros Magazine. She holds a MBA from California State University Chico.

Gretchen Krugler

Chief Financial Officer

LinkedIn Profile

Gretchen is a highly analytical finance and planning executive who leverages her multi-function expertise to drive corporate profitability. She has diverse experience with large and small global companies, leading a variety of functions in finance, strategic planning, marketing, and operations. Gretchen holds an MBA in Finance from UCLA's Anderson School of Management.

Shawn Horswill

Vice President, Customer Success

LinkedIn Profile

Shawn has years of hands-on experience in the world of cloud-based IT, development, and support operations. Shawn lead multibillion-dollar operations and IT teams, ensuring the customer experience was on brand and generated business success. As the VP of Customer Success, Shawn is responsible for customer care, on-boarding, and the company’s Dealer Success organization. Prior to joining the company in 2017, he held senior management positions at Open Sky, 11 Main, Auctiva and SunGuard.

Kevin Kinell

Vice President, Product Engineering

LinkedIn Profile

Kevin leads product development, software engineering, and technical operations. His involvement in the company started in 2013 when he formalized the company’s product development and engineering capabilities. Kevin left the company briefly for 2 years to work at Design by Humans, focusing on eCommerce Marketing and business development, rejoining Work Truck Solutions in early 2016. Kevin previously served as Vice President of Engineering at Auctiva. He is also an active mentor at ChicoStart, a local tech incubator, and serves on Chico State University’s Computer Science advisory board.

Todd Madeiros

Strategy and Business Development

LinkedIn Profile

Todd is a driven business leader with global automotive experience in early stage and public companies. He is an early alumnus of eBay, an entrepreneur who built and bought his own eCommerce parts, accessories, and vehicles businesses (Open Road Ventures and All Things Jeep), and was most recently VP of eBay Motors where he had P&L responsibility for U.S. sales across three business units.

Keith Nordin

Vice President, Sales

LinkedIn Profile

With more than 20 years of sales and business development experience, Keith has a successful track record of building and developing technical and sales organizations. Before joining Work Truck Solutions, Keith served as managing partner of Web Active Directory, an Identity and Access Management firm, and as VP of Sales for Kapow Software, a lucrative robotic process automation company. He also held key positions at enterprise software companies, including RightNow Technologies, acquired by Oracle, NetSuite, and The Bradshaw Group. Keith holds a Bachelor of Arts and Master of Arts in Counseling.

Tom Urbanowicz

Program Director

LinkedIn Profile

Tom joined the company in 2014 with responsibility for developing the company’s internal technology and infrastructure. Tom has previously held many executive roles at tech startups and was Vice President of Engineering at Auctiva. Tom holds a MBA from West Texas A&M University, a Bachelor of Arts in English from California State University, Chico, and a Bachelor of Arts in Biblical Studies from Calvary Chapel Bible College.