Resources

The Commercial Playbook

Franchised Dealers

Commercial Playbook Chapter 1

Mobility by the Numbers: Identifying Dealer Opportunity

Date last updated:
October 1, 2026
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Commercial Playbook Chapter 2

The New Commercial World Sales Environment

Date last updated:
October 1, 2026
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Commercial Playbook Chapter 3

Commercial Customer Care: Partner Vs. Vendor

Date last updated:
October 1, 2026
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Commercial Playbook Chapter 4

Commercial Financing: How Understanding Lenders Can Help You and Your Customer

Date last updated:
October 1, 2026
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Commercial Playbook Chapter 5

Expanding Your Revenue Horizons: The Role of the Commercial Vehicle Service Center

Date last updated:
October 1, 2026
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Commercial Playbook Chapter 6

Navigating the Digital Shift in Commercial Vehicle Buying: Meeting the Commercial Vehicle Buyer Where They Spend Their Time

Date last updated:
October 1, 2026
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Commercial Playbook Chapter 7

Building an Effective Online Commercial Vehicle Presence with Your Website

Date last updated:
October 1, 2026
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The Commercial Playbook

Independent Dealers

Commercial Playbook Chapter 6 - Independent

Building an Effective Online Commercial Vehicle Presence with Your Website

Date last updated:
October 1, 2026

Commercial Playbook Chapter 5 - Independent

Navigating the Digital Shift in Commercial Vehicle Buying: Meeting Buyers Where They Spend Their Time

Date last updated:
October 1, 2026

Commercial Playbook Chapter 4 - Independent

Commercial Financing: How Understanding Lenders Can Help You and Your Customer

Date last updated:
October 1, 2026

Commercial Playbook Chapter 3 - Independent

Commercial Customer Care: Partner Vs. Vendor

Date last updated:
October 1, 2026

Commercial Playbook Chapter 2 - Independent

New World Sales

Date last updated:
October 1, 2026

Commercial Playbook Chapter 1 - Independent

Mobility by the Numbers

Date last updated:
October 1, 2026

The Commercial Playbook

Dealer Groups

Chapter 2 - Dealer Group

Winning Commercial Buyers Online: A Dealer Group’s Guide to Digital Success

Date last updated:
October 1, 2026

Chapter 1 - Dealer Group

Inventory Strategy: Centralized and Optimized for Growth

Date last updated:
October 1, 2026

White Papers

Work Truck Supply Chain 101

From Chassis to Customer: The steps a bare chassis can take to become a fully upfitted work truck.

Date last updated:
December 1, 2025

Pandemic Era Trends

Dissecting How the Work Truck and Van Market Weathered the Storm

Date last updated:
August 1, 2025