I have been training and consulting with commercial and fleet dealerships for fifteen years. One of the biggest shortcomings of commercial and fleet departments is both the website and web marketing. The single best way to solve this issue and my main recommendation is utilizing the services of Work Truck Solutions. Instead of a prospect taking 6 to 8 mouse clicks to find the right vehicle they can do it in 2 clicks with this great product. The dealerships who use Work Truck Solutions see a return on investment quickly with increased traffic and increased sales. It is one of those “no brainer” programs that are guaranteed to get results!
We are pretty new with Work Truck Solutions, but already I can see how it is making me more efficient. When a customer inquires about a vehicle I know exactly what they are interested in right away - there is no confusion about what body they really want. I also love that all the inquiries go right to my phone, which lets me respond within 15 minutes and I can even send back a personal reply. I know that I will not only serve my customers better with my extended inventory, I will retain business by my quick response to their needs.
We are very happy with the results of our Work Truck Solutions site. Our customers appreciate the ease at which they can search through our inventory with a few clicks of the mouse and find exactly what they want. It is not only a time saver for the customer but for us as well. Customers now call in with the exact stock number of the trucks they want. Simple and easy! I also like the reporting that shows me the specific chassis the customers are searching for (not just the ones we stock). This helps me adjust my stock to what customers want and ultimately helps us sell more trucks!
We’ve been with Work Truck Solutions for almost 4 months and are seeing the results now on a daily basis. The quality of the leads are higher than any other source we use and we have sold 5 to 6 trucks directly attributable to our WTS page and I think we have just scratched the surface. Once we start using the “2-Minute Prospecting” process I think we’ll add another 5 to 10 units per month in the short term!
Prospecting is like water dripping on a porous surface…a continuous effort will finally produce change. With Work Truck Solutions’ “2-Minute Prospecting”, the change to my business is much quicker. I like to send out 5 emails per day. I know my customer’s needs and I like to put something in front of them with my name attached, and through Work Truck Solutions this only takes me 10 minutes for all five. Then I follow up with a call a few days later. I know I’ll get a quote opportunity with every 20 contacts. Or better. And that translates into 3-4 additional sales for me each month.
I enjoy working with Kathryn and her team at Work Truck Solutions. They listen to our ideas and implement them into their program. Their design layout is clean and easy to work with. We are moving forward with a couple of different e-mail programs and anticipate great success.
Work Truck Solutions has provided us with a necessary solution to an obstacle that we as Fleet Truck Dealerships have struggled with for years. Our customers don’t shop based on what equipment is on the “front” of the truck nearly as much as they shop for what’s on the “back” of the truck. Simply stated, a truck model can be generic and/or common but it’s the truck’s body application that a customer is looking to purchase for their particular industry or need. As simple as the concept sounds to meet your customer’s needs and expectations while marketing our product, nobody has offered a viable solution until now. WTS offers a comprehensive and relatively simple user interface both for the customer to shop a dealership’s inventory and for a Fleet Manager to administrate it. The team at Work Truck Solutions provides an excellent level of service for both support and development. Our customer reach has improved significantly since signing up for this service and we look forward to more to come. Thanks again WTS.
Although Haddad Dodge-Ram is new with Work Truck Solutions, we made a sale almost immediately after “going live” with their improvement to our website. The site put me together with the prospect through both email and text and the rest was downhill. The WTS team has been highly responsive to my requests and I believe our relationship will be long term. As we flesh out our site with WTS’ valuable input, I’m sure our sales and grosses will increase while ‘days on lot’ will decrease.